As competition intensifies within your industry, your organisation is under significant pressure to develop products or services that cater to the customer needs in a manner that sets them apart.
Traditional businesses used to create products and services, then try to sell them, and the customer had few options. In today's globalised world, the customer has many options. With a Design Thinking approach, organisations will be able to compete and thrive in their industries.
Innovation, is to make a change to your products / services or business model that is to have an impact on the organisation. It might be a new idea, product, service, or approach to your business model. Innovation may lead to increased demand, and the ability to capture more value in the business activity. Without innovation, organisations would stagnate and fall behind. With Innovation, organisations will continue to survive and grow.
Is the art of drafting your plans to compete in which markets and how will you win within those markets. What activities will you engage in to help you transform your organisation to be the competitive market leader.
How do you craft your strategy? What information do you need to develop your strategy? Who do you need to be with you to develop these plans for your organisation? The process of strategy development is an integral part of your strategic planning. It determines whether the plans that you set for your organisation were based on correct - accurate data, good analytical rigour, and a feasible vision of the future.
Part science, part art. The art of planning a journey, to set the course of the company
Do you have a strategy? Do you know where the company is going to be in the next, - 3 - 5 years, short term - 5 - 10 years, medium term - 10+ years, long term Strategy links your organisation to the environment it operates in. It provides the clarity required to mobilise your staff, resources and capabilities to compete effectively in the markets.